CEO of Easygenerator

The main takeaway for me looking back on 2018 is that our approach of Employee-generated Learning (EGL) is becoming more and more mainstream. Let me explain why this is the case.

Knowledge sharing, social learning, and peer-to-peer learning have become household names driving new knowledge acquisition in the workplace. Most research such as Udemy’s Learning Trends, E-learning Guild’s Predictions, Jane Hart’s Annual Survey, Expert Economy Author’s Insights and so on emphasizes the importance of these learning models. This reinforces their growing demand within the Learning industry.  

As EGL is rooted in this sphere of learning models, this emphasis by big players is clear evidence of acceptance and adoption of our approach.

Healthy Competition

Easygenerator started pioneering the Employee-generated Learning approach in 2013. We have been championing this model ever since and have become more and more successful with our growing clientele.
We now have over 1,000 customers in 70 countries. This success attracts attention and competition. In 2018, we noticed competitors entering the league of EGL. They try to offer products and services similar to Easygenerator’s. I see that as a compliment and as proof that our approach is maturing rapidly.

No fewer than 3 awards

CLO Award

We won the golden “Excellence in e-Learning” award at the 2018 CLO Learning in Practice Awards, presented by Chief Learning Officer magazine. This award was specifically awarded for how we implemented our Employee-generated Learning model at Nielsen.


Brandon Hall Award

We won the “Best Advance in Content Authoring Technology” award by Brandon Hall. This one was awarded for the “Easygenerator enterprise plan for Employee-generated Learning” and for our product innovation in creating a subject matter expert-friendly learning tool.


MVP Award

We won a third award for an article titled “Tight Budgets and Small L&D Teams? Time to Embrace Employee-Generated Learning.” The article was published in Training Industry magazine. It describes how the Employee-generated Learning approach will boost your productivity. In addition to this award, most L&D magazines and blogs such as CLO, ATD, Jane Hart, the E-learning Guild, Training Industry and STADA welcomed our articles and insights on the topic of EGL, which attests to the L&D community’s growing interest in this trend.

DevLearn presentation

I presented this year at the DevLearn Conference in Las Vegas. The topic was “Multiplying Your L&D Capacity with Employee-Generated Learning.” I got such a huge response that we decided to repeat the presentation in webinar form in collaboration with the E-learning Guild and Aggregate. Here is the recording of that last webinar:

Easygenerator’s growth

And for me, the growth of my company Easygenerator is, of course, an important indicator. This year, we welcomed over 500 new customers (and the year is not over yet), bringing our total number of customers to more than 1,000. We also see significant growth among the customers who joined us before this year.

Quality and service

There is more to success than just the concept. Our product has scored an NPS of 53. The average for cloud-based software is around 30 and the best-performing software companies score around 55. Our 53 is out of this world and indicates that both our product and our services like customer support are on a very high level. If our Employee-generated Learning approach was not solving a real business problem, we would not be so successful. I believe that we are only at the beginning of reaching our potential, so I’m very much looking forward to 2019.


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